About the Program Successful implementation of change is contingent on helping people embrace a new way of doing things. The traditional tools of communication and persuasion are often insufficient in dealing with emotionally based resistance. After learning the J-Curve model, you’ll be able to use a unique set of tools to immediately speed the implementation of any change. Focus This course teaches the cognitive, emotional and behavioral reactions at the five stages of the J-Curve. Using best management practices for each stage, this course guides leaders through overcoming the misconceptions and resistance that often accompany change. Impact

• Learn the best management practices for each stage of the J-Curve
• Overcome people’s resistance to the emotional cliff of change
• Activate employees to overcome resistance to change
• Create action plans with feasible goals
• Build enthusiasm for sustaining change

• Leaders’ and followers’ misperceptions of the change process
• Why persuasion and education are weak influence tools
• Communicating at ground level and front-loading rewards
• Creating accountability and getting results
• Building enthusiasm for sustaining changes
• Creating a culture of innovation
• Learn to take advantage of times of crisis to implement key changes