Japan is facing multiple challenges as its workforce ages and population declines, compounded by the disruption of the global pandemic. Japan Inc's traditional methods are being forced to change in everything from marketing to work style and administrative processes. COVID-19 has further changed consumer behavior, e-commerce and logistics are upended, and the way in which all businesses from large retailers to small mom-&-pop shops reach their consumers is entering a new paradigm. What are the trends, how big are the changes really, and how far along is Japan in incorporating and embracing the new possibilities offered by the “DX”?

Speakers:
• Evan Burkosky, Japan Country Manager, Dynamic Yield
• Ulrike Schaede, Professor and Director of the Japan Forum for Innovation and Technology, GPS UC San Diego